Marketing Communication Executive

Marketing Communication Executive Job Description Template

Our company is looking for a Marketing Communication Executive to join our team.

Responsibilities:

  • This senior management position will report directly into the Executive Director;
  • Conceptualize, plan, and execute events that support overall marketing events;
  • Media monitoring and source relevant content from key influencers, stakeholders, industry partners and subject matter experts;
  • Track ROI for marketing campaigns;
  • Manage an editorial calendar to drive engagement and lead generation;
  • Network with industry experts and potential clients to drive brand awareness;
  • In-charge of social networking opportunities to facilitate sales and increase brand awareness;
  • Original content creation and the management of communications activities in line with the marketing and communications strategy;
  • Gather customer feedback to inform sales and product teams;
  • Be responsible for building and promoting the brand both to an internal and external audience.

Requirements:

  • Excellent written and verbal communication skills;
  • be able and willing to participate in a 24-hour, on-call response service, particularly in emergencies or special circumstances;
  • be familiar with local and national media;
  • Experience with marketing campaigns on social media;
  • Knowledge of SEO and Google Analytics;
  • have knowledge of desktop publishing programs;
  • Proven work experience as a Marketing Communications Specialist or similar role;
  • Solid understanding of marketing communications strategies, channels, and techniques;
  • have previous experience in Web management and social media trends;
  • Hands-on experience with web content management tools, like WordPress;
  • be experienced in handling sensitive and confidential issues;
  • Good presentation skills;
  • The executive will be expected to attend special events, some of which may occur in the evenings or on weekends and must be willing to travel;
  • Familiarity with B2B and B2C advertising campaigns;
  • A similar background will be a distinct advantage.