Digital Analytics Officer

Digital Analytics Officer Job Description Template

Our company is looking for a Digital Analytics Officer to join our team.

Responsibilities:

  • Aligns with platform experts, Sales CIA, Trade and Brand SPOCs for data to be used in pitches and trade materials;
  • Assist in automating certain tasks that would help the team perform more effectively and efficiently;
  • May also conduct training sessions among cross-functional teams on the use of the available tools for analytics;
  • Proactively conduct analysis and data mining to provide hidden insights;
  • Does periodic category and market downloads for platform and key categories of platform and brand assignments;
  • Regular analytics assessment on all platforms in both mobile and web;
  • Monitor and track performance of assigned accounts and campaigns;
  • He/she should be able to assist in the automation of tasks and re-engineering of digital processes.

Requirements:

  • Humble and exhibits servant leadership;
  • Must be able to thrive despite ambiguity;
  • Strong relationship building skills, with a positive and enthusiastic outlook;
  • Strong understanding in driving usage and traffic in both web and mobile platforms;
  • Knowledge on other tools on digital is a plus (Crowdtangle, Social Bakers, etc.);
  • Minimum of 2 years in a media agency, primarily handling digital campaigns;
  • Ability to understand issue from both business and customer perspective;
  • Must be knowledgeable in digital marketing and trends, digital platform ecosystem, analytics and digital marketing campaigns;
  • Flexible and open to change;
  • Good analytical and problem-solving skills;
  • Graduate of a 4-year Communication, Advertising, Marketing, Math or Business course or any other equivalent courses;
  • Graduate of a 4-year Communication, Marketing, Business, Statistics, Mathematics or Technology course (and other equivalent courses);
  • Experience in Java, Python or any coding language that can facilitate automation, preferred;
  • Strong analytical skills;
  • Knowledge of other digital tools and/or coding is a plus.