Sales Training Programme - 2026

About the Sales Programme

The DWTC Sales Programme is designed to develop the next generation of Emirati sales professionals by providing a structured pathway into a rewarding sales career.

This two-year, full-time employment programme combines classroom learning, on-the-job training, coaching, and practical business exposure to equip participants with the knowledge, skills, and experience required to succeed in a professional sales environment.

Throughout the programme, participants will gain hands‑on experience across the complete sales lifecycle, including customer engagement, consultative selling, negotiation techniques, account management, pipeline management, and relationship building, while working alongside experienced professionals.

Key Learning Areas

• Fundamentals of professional sales and customer engagement
• Consultative selling techniques
• Sales planning and pipeline management
• Negotiation and influencing skills
• Client relationship management
• Communication and presentation skills
• Commercial awareness and business development
• Cross‑functional collaboration
• Customer service excellence
• Personal and professional development

Eligibility Criteria

Nationality

• UAE Nationals holding a valid UAE Passport and Family Book (Khulasat Al Qaid) or Marsoom.

Age

• Between 18 and 30 years old.

Education

• High School Certificate or Diploma.

Language

• Very good verbal and written communication skills in English.

Availability

• To work full‑time.
• Willingness to work a 9‑hour shift, including shift work where business requirements apply.

What We Are Looking For

We are seeking ambitious and motivated UAE Nationals who are:

• Passionate about building a career in sales.
• Customer‑focused with strong interpersonal skills.
• Confident communicators who enjoy interacting with people.
• Eager to learn and develop professionally.
• Proactive, adaptable, and results‑oriented.
• Team players with a positive attitude and strong work ethic.

What We Offer

• Full‑time employment with Dubai World Trade Centre.
• A structured two‑year development programme.
• Hands‑on experience across multiple aspects of sales.
• Continuous learning, coaching, and mentoring.
• Career development opportunities within DWTC.
• Exposure to one of the region's leading business and events organisations.

Join Dubai World Trade Centre and begin your journey towards a successful career in professional sales.